Spreading Hope through Public Relations

Keystone Custom Homes, central Pennsylvania's largest locally owned home builder, is spreading hope with its latest social media and public relations campaign. Through blog posts, news releases and social media updates, the builder is promoting Homes for Hope.

Homes for Hope, founded by Keystone CEO Jeff Rutt, is a nonprofit organization that builds homes across the nation on a largely pro bono basis to help end global poverty. Revenue from these homes goes to HOPE International, a microenterprise organization that empowers entrepreneurs in 17 developing countries to start or expand their businesses through the provision of small loans, basic business training and savings services.


Keystone's campaign, People of Hope, focuses on the builders, subcontractors, suppliers and consultants that contribute time and money to the organization.

Running through January 31, 2014, Keystone Custom Homes hopes to spread awareness to more than just their Lancaster new home buyers. So far, the blog posts and social media updates have gained quite the attention.

To see for yourself, visit Keystone Custom Homes on Facebook or go to www.KeystoneCustomHome.com/Blog. Then, make a donation to Homes for Hope today. Donations help build the program across the nation, building more homes and spreading more hope.