Saturday, August 30, 2008

Internet Marketing and Public Relations

It seems that the Internet becomes more and more important to savvy public relations practitioners daily. Is your strategy working for your real estate clients & how do you know? Are your builders and developers getting traffic and sales DIRECTLY from your Internet Strategy?

A seminar offered on Sept. 9, 2008 at the Atlanta Home Builders Association features Internet expert Mitch Levinson, MIRM. This class will help you understand what you need to know to use the internet more effective to drive more traffic to your website, to your sales center from your website, convert more sales center traffic to contracted buyers, and track your results for business intelligence! These proven techniques have helped builders increase direct sales by more than 15%, reduced marketing related expenses by 17%, and put over 3% directly back to the bottom line. The internet has given us the ability to effectively and analytically track return on investment and better understand business intelligence for competitive advantage…if you know how to use it. If you want to use the internet more effectively, you need this course.

This is not your typical “Internet Seminar” that just talks about how important the internet is. The goal of this course is to have you learn new skills and be able to immediately use techniques that are directly related to your website and the experience your prospects have on your website, maintaining the information on your website, driving more traffic to your website through internet advertising and search engines, and understanding how to read and use tracking reports.

Topics include website design, internet advertising, search engine optimization, search engine marketing, keywords, blogs, follow-up communication, and more!

Register Here.