Tuesday, February 26, 2008

Congratulations Carol Flammer!

Carol Flammer has been chosen for Oglethorpe University's 2008 Spirit of Oglethorpe Award. Currently President of Atlanta-based Flammer Relations, Inc., Flammer is an alumna of the liberal arts college and will be recognized in a March ceremony for living the Oglethorpe motto - Make a life. Make a living. Make a difference. Flammer is being recognized for her success in her career as well as her involvement in the community. Since 1999, Flammer Relations, Inc. has grown to become one of the Southeast's most innovative real estate focused firms. Flammer specializes in an agressive social media program, which is evidenced by the award-winning blog, www.AtlantaRealEstateForum.com. In addition to these career achievements, Flammer donated company time to many non-profit organizations including: Advocates for Children; Get Home Atlanta!; HomeAid Atlanta; Pick of the Litter; Etowah Valley Humane Society; and more. She is also a member of many industry affiliations and serves on the Sales and Marketing Council for the Atlanta Home Builders Association, and she has also achieved the prestigious MIRM designation, as well as many others. Flammer is a true renaissance woman and conquers any new challenge set before her. For all of her hard work and dedication, there is no wonder as to why Oglethorpe University wants to bestow this honor to Carol Flammer.

Monday, February 25, 2008

Let's Get Creative

It has been brought to my attention by Joan Stewart, who produces an electronic newsletter called "The Publicity Hound's Tips of the Week," that the media professionals are not fans of media staged events, like a community ground-breaking. If a public relations agency would like media attendance at events like these, then it must be pitched in a more enticing way. If you offer a tantalizing story idea that is a lot of fun and eliminates the need for a tired ground-breaking ceremony, the media attendance will drastically increase, according to a media relations consultant and professional speaker. This particular individual, Joan Stewart, has begun conducting telephone training sessions for PR firms that want a refresher course on things like pitches and releases. She gives fresh ideas and a different perspective on ordinary PR tactics. You don't necessarily have to hire her, but she does make a great point. It would not be detrimental to spice things up a little and make the traditional real estate events more interesting and exciting.